Magnite PR has been appointed by design-led tile specialist techtile London, as it steps up its commercial and consumer markets profile.
Magnite’s brief is to build techtile’s presence across interior design and architect sectors, while showcasing its new creative studio.
James Arkell, who founded techtile in 2011, said: “Gone are the days when hotels had avocado bathroom suites, offices had beige carpet tiles and the ‘latest thing’ was a plain white floor or wall tile.
“Tiles have the potential to lift a room, transform a space and deliver the wow factor that designers and architects are always searching for. Magnite will help us to get that message across.”
In Autumn 2016, techtile moved into a new studio in a converted dairy barn in the Bedfordshire countryside.
“Our exciting new studio now gives us the space and the natural light to showcase the very latest innovations in ceramics that we have sourced from around the world and to show off their awesome potential,” added James.